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Location:

New Delhi, India

FemTech Category

Menstrual care & women’s wellness

Visit Sirona

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Sirona

Because nothing should make you compromise on your hygiene.

In 2014, Deep Bajaj, co-founder of Sirona, went on a road trip with friends. While en route, the women searched relentlessly for a clean toilet. Only 1 in 5 met the hygiene standards.

One of the ladies reflected on the fact that how in Europe a plastic device is used to urinate in dirty toilets and thus, PeeBuddy was born. Between then and now, the urination funnel has sold over 30,00,000 units. A feat we are humbly proud of!

Soon Deep also started identifying other unaddressed hygiene problems faced by women. And that’s how Sirona came into being.

What makes us different:

Community & Education: We drive conversations that question the cultural construct around feminine hygiene, to ensure women make informed decisions for their holistic wellbeing.

Social Responsibility: The Sirona Hygiene Foundation provides the underprivileged with products and education regarding menstrual health and hygiene, thereby empowering women at the grassroot level.

Environmental Responsibility: We are aware of the problems plaguing the planet, and therefore make continued efforts to ensure our products and packaging have minimum impact on the environment.

Deep Bajaj

Co-Founder & CEO

Mohit Bajaj

Co-Founder

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